Tuesday, February 10, 2009

Southern Proper in "The Preppy Journal"



From "The Preppy Journal":
February 7th, 2009

I love Southern Proper. The brand is a tribute to the romance of the southern preppy lifestyle. Besides their products, a visit to their website introduces you to a world where gentlemen lounge in bow ties and sockless loafers and attending horse races among other things, is considered a way of life. Everything about them is as they say "proper" and of course, preppy.

As some of you know they are known for their very preppy bows and neckties. Their latest spring collection has a nautical theme to it complete with starfish and sea shell prints. It's the perfect accessory to wear for your preppy beach side wedding or party. Southern Proper also offers other accessories including polos and frat hats which is described as the "perfect preppy weekend wear". About a year ago they also launched a head band product for women. I am hoping they will continue to expand their offerings to include items like khaki pants and/or oxford shirts. Maybe even a navy blazer for a complete outfit to match their bows and neckties. Gentlemen don't you agree? (read more)